
My role is…
Associate finance director, so I work at the board-level to provide strategic guidance on clients’ finances.
Where I make a difference…
I like to get to know the people and the company, not just the numbers, I feel this adds far more value and depth to understanding the figures.
My advice to you would be…
Focus on your cash rather than your profit. I find it amazing how many businesses don't have a cash forecast.
You’ll find…
I'm friendly, approachable and able to translate finance speak into plain English!
Outside of work I’m usually…
Pre-children I loved wild swimming, fell running and triathlons, but these days I don't need to exercise as I run round after three children! I will return to my outdoor pursuits, so watch this space!